Top 10 Augmented Reality (AR) Startups in India

Top 10 Augmented Reality (AR) Startups in India
Top 10 Augmented Reality (AR) Startups in India

Explore the top 10 Augmented Reality (AR) startups in India that are redefining user experiences with innovative AR technologies. Discover how these pioneering companies are leveraging AR, AI, and computer vision to provide cutting-edge solutions across various industries, including retail, education, healthcare, real estate, and entertainment. Learn about their impact on enhancing user engagement, enabling interactive learning and training, and transforming the way we interact with digital and physical environments in India.

Whether you’re a tech enthusiast, investor, or industry professional, our detailed insights provide a comprehensive overview of India’s burgeoning AR startup landscape. Stay informed about the latest advancements and see how these startups are shaping the future of augmented reality on a global scale. Here are ten groundbreaking AR startups that are making significant strides in India:

1. AjnaLens

2 30

Founded in 2014 and headquartered in Mumbai, AjnaLens develops cutting-edge AR and VR solutions aimed at industrial training, defense, and education sectors. Their products include AR headsets and VR simulators designed to enhance training and operational efficiency.

SolutionsAR headsets, VR simulators
Key ApplicationsIndustrial training, defense, education
AjnaLens – Top 10 Augmented Reality (AR) Startups in India

2. Scapic

3 30

Established in 2017 in Bengaluru, Scapic is a no-code platform for creating immersive AR and VR experiences. It enables businesses to design, develop, and deploy AR content effortlessly, making it accessible to non-technical users.

SolutionsNo-code AR/VR platform
Key ApplicationsE-commerce, marketing, education
Scapic – Top 10 Augmented Reality (AR)Startups in India

3. SmartVizX

4 29

SmartVizX, founded in 2015 and based in Noida, specializes in AR and VR solutions for the architecture, engineering, and construction (AEC) industries. Their platform, Trezi, offers virtual walkthroughs and design collaboration tools that enhance project visualization and stakeholder communication.

SolutionsTrezi platform
Key ApplicationsArchitecture, engineering, construction
SmartVizX – Top 10 Augmented Reality (AR) Startups in India

4. Whodat

5 29

Launched in 2013 in Bengaluru, Whodat focuses on building AR solutions for real estate, interior design, and retail. Their proprietary technology allows users to visualize products and environments in real-time, enhancing decision-making processes.

SolutionsAR visualization tools
Key ApplicationsReal estate, interior design, retail
Whodat – Top 10 Augmented Reality (AR)Startups in India

5. Plutomen

6 29

Founded in 2016 and headquartered in Ahmedabad, Plutomen offers AR-based remote assistance and training solutions for industries such as manufacturing, aerospace, and automotive. Their platform enhances field service operations and workforce training.

SolutionsAR remote assistance, training platforms
Key ApplicationsManufacturing, aerospace, automotive
Plutomen – Top 10 Augmented Reality (AR) Startups in India

6. Meraki

7 29

Meraki, established in 2016 in Mumbai, is an AR platform that creates interactive and engaging educational content. It focuses on enhancing learning experiences for students through immersive and interactive lessons, bridging the gap between digital and physical learning.

SolutionsAR educational content
Key ApplicationsEducation, edutainment
Meraki – Top 10 Augmented Reality (AR) Startups in India

7. SpectraVR

8 30

Launched in 2015 in Mumbai, SpectraVR specializes in creating AR and VR content for marketing, advertising, and entertainment industries. They produce immersive experiences that captivate audiences and enhance brand storytelling.

SolutionsAR/VR content creation
Key ApplicationsMarketing, advertising, entertainment
SpectraVR – Top 10 Augmented Reality (AR) Startups in India

8. PlayShifu

9 30

Founded in 2016 and headquartered in Bengaluru, PlayShifu is an AR toy company that creates educational toys and games for children. Their products blend physical play with digital interactivity, fostering learning through fun and engagement.

SolutionsAR educational toys and games
Key ApplicationsChild education, edutainment
PlayShifu – Top 10 Augmented Reality (AR) Startups in India

9. Adloid

10 29

Adloid, established in 2016 in Gurugram, provides AR solutions for product visualization and virtual try-ons. Their technology enables customers to see how products look and fit in real-time, revolutionizing the online shopping experience.

SolutionsAR product visualization, virtual try-ons
Key ApplicationsE-commerce, retail
Adloid – Top 10 Augmented Reality (AR) Startups in India

10. Blippar India

11 29

Blippar India, a subsidiary of the global AR company Blippar, was established in 2012 and focuses on developing AR solutions for marketing and advertising. They create interactive and engaging AR campaigns that enhance brand visibility and consumer engagement.

SolutionsAR marketing campaigns
Key ApplicationsAdvertising, brand engagement
Blippar India – Top 10 Augmented Reality (AR) Startups in India

FAQs about Top 10 Augmented Reality (AR) Startups in India

Q: What is an augmented reality startup?

A: An augmented reality startup develops AR hardware, software, or content to overlay digital information and experiences onto the real world, enhancing user interactions and applications across various industries.

Q: How are augmented reality startups transforming industries?

A: Augmented reality startups are enhancing customer engagement, improving product visualization, and streamlining training and maintenance operations with immersive AR solutions. They are driving innovation and efficiency across diverse sectors.

Q: Are augmented reality startups regulated in India?

A: Augmented reality startups may need to comply with data privacy, content licensing, and safety regulations depending on their applications and industry focus. They should adhere to relevant laws for ethical and legal AR deployment.

Q: Can augmented reality be used in education?

A: Yes, augmented reality is increasingly used in education for interactive learning experiences, virtual field trips, and hands-on training simulations. AR enhances engagement and knowledge retention among students in various subjects.

Q: How can businesses integrate augmented reality technology?

A: Businesses can integrate augmented reality technology by partnering with AR startups for custom solutions, adopting AR applications for product visualization or training, and exploring AR-enhanced customer engagement strategies.


These ten Augmented Reality startups are leading the charge in India’s tech scene, offering groundbreaking solutions that integrate digital and physical experiences across various sectors. From education and industrial training to retail and entertainment, these startups are redefining how AR technology is applied, enhancing both consumer and enterprise experiences. As they continue to innovate and expand their offerings, the future of AR in India looks promising, with endless possibilities for transformative and immersive applications.